The challenge
A leading software company had trouble generating renewal reports that track the expiring licenses of the different products and services used by its corporate customers. Before approaching Cognizant, the company used Microsoft Excel-based manual reporting, which was not only time-consuming but also involved a complex procedure. Without a centralized data warehouse, the company lacked a single source of information from which it could retrieve the required data on about-to-expire licenses. As a result, the company was losing renewal and retention opportunities.