Marketing: The unexpected leader in the gen AI revolution?
Our recent research demonstrates a surprising shift: It’s creative teams, not just technical teams, that are driving transformation through tools like generative AI.
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Discover industry-specific solutions and expertise.
Solve your toughest A&D challenges with Belcan.
Ignite peak performance and efficiency in your business.
Reimagine your manufacturing competitive advantage.
Accelerate growth with customer-focused solutions.
Our data and AI solutions align with your business outcomes and create impactful results.
Personalize learning experiences with education tech and IT solutions—and make learners feel valued.
Create strategies for product, service and process innovation that deliver new growth.
Meet customer demands for a digital, personalized online insurance experience—while reducing risk.
Digitally transform to empower a more intelligent, agile and high-performing enterprise.
Make business decisions based on real-time contextual data with our digital solutions.
Stay ahead of the competition with the latest tech like IoT, machine learning and blockchain.
Deep industry expertise to propel your business into the future.
Explore Belcan’s flexible, custom-tailored solutions.
Put AI to work and turn opportunity into value.
Accelerate time to value for industrial edge AI.
Maintain high integrity across the AI lifecycle.
Realize the next frontier of enterprise performance.
Enhance operations, boost efficiency, remove technical debt and modernize apps for the future.
Operate with insight and speed—using AI-powered processes that supercharge performance.
Turn big visions into practical realities with expertise that takes you further.
Boost operational efficiency, optimize costs and speed product development.
Reimagine the customer experience, attract and retain top talent, and win in the digital economy.
Sense change, optimize operations and mitigate risk with data-driven insights at quantum speed.
Enable a more secure and value-centered business with proven next-gen solutions.
Turn sustainability commitments into achievable milestones.
AI insights to inspire enterprise transformation.
Understand and anticipate the needs of AI-empowered customers.
Invest in people to unlock the power of AI.
Bridge the gap between strong AI leadership and business readiness.
Explore the future of business with our Gen AI insights.
Keep up with the trends shaping the future of business—and stay ahead in a fast-changing world.
Explore the top focus areas that are important to Cognizant and our clients.
Dive into our forward-thinking research and uncover new tech and industry trends.
Check out our other insights and research—and the experts behind them.
Explore how our expertise can help you sense opportunities sooner and outpace change.
November 01, 2023
Our recent study reveals where financial firms are succeeding with sustainability, where they’re falling short and how they can close the gap.
The banking and capital markets sectors are essential to the world’s ability to meet its sustainability needs. In addition to providing incentives for loan customers to make pro-sustainability decisions and using sustainability markers to guide their own investment decisions, financial institutions are also influential in working with their investment portfolio clients to identify and report on their own sustainability data to reduce financed emissions.
In our recent study, however, it appears that many financial services firms are in the earliest stages of implementing—and understanding the impact of—their sustainability initiatives.
The study, conducted in partnership with Oxford Economics, surveyed 3,000 senior business leaders globally, including 295 in the financial services industry. While financial services respondents are committed to achieving net zero and bullish on sustainability, the industry appears to have, so far, pulled back from making the harder decisions—and backing them with budget.
By bringing their sustainability ambitions into reality, financial firms can reduce their exposure to risky investments in high-emitting businesses or customers in disaster-prone geographies, avoid legal liabilities for investing in activities that contribute to environmental damage, cut costs in their own internal operations, burnish their brand for sustainability-minded customers and ensure compliance with emerging disclosure standards and regulations.
In our analysis of the study findings, we’ve come up with three recommendations for financial services firms to close the sustainability gap:
To see more of our study results and get a deeper look at our recommendations, read the full ebook, "Deep Green: How financial firms can turn sustainability ambitions into action."
For more, visit the Sustainability & Resilience section of our website or contact us.
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